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White Papers 2016-10-19T19:59:27+00:00

Drop the beat… neuroscience style

December 20th, 2016|0 Comments

Most people enjoy music. Maybe we don’t all like the same kinds of tunes, but whether your prefer classical or country, RnB or rock, neuroscience research suggests [...]

  • CX

What can neuroscience tell us about customer experience (CX)?

July 8th, 2016|0 Comments

Ask anybody who sell anything — hotdogs, financial services, clothing — and they will say that the CX or customer experience is important. Customer experience or CX has [...]

  • leader

How can mindfulness meditation make you a better leader?

June 30th, 2016|0 Comments

A leader needs clear thinking, and mindfulness can help you achieve that. It's a tool, and a smart leader doesn't leave a useful tool in the box. Some people [...]

Neuromagic: Why we are fooled by our own minds

June 23rd, 2016|0 Comments

We all know the mind can play tricks on us. But how? Australian magician Nicholas J. Johnson’s [...]

  • decision-making

The neuroscience of habits

June 14th, 2016|0 Comments

We all have habits — some good, some bad and some we don’t notice at all. Whether [...]

  • mental health

Can stress cause psychosis?

June 8th, 2016|0 Comments

Sometimes a stressful day can make you feel like you are going crazy. Maybe you’re not wrong [...]

How sleep helps us form memories

May 30th, 2016|0 Comments

It has been know for a while that sleep is important for learning and long-term memory formation. [...]

Mindfulness can help prevent depression

May 30th, 2016|0 Comments

Mindfulness has its critics. Mindfulness-based cognitive therapy, or MBCT was first developed by  Dr Jon Kabat-Zinn from [...]

Can people change?

May 30th, 2016|0 Comments

If you look back at your life, does the person you are seem pretty much the same [...]

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